Our team, surrounded by our GUDs.
We are a group of friends who just want to do Something GUD: promote sustainability by connecting area farmers and food artisans with people wishing for a convenient way to get high-quality, locally sourced food. In June 2013, we launched Something GUD as an online version of a farmers’ market. We’re your connection for a variety of local food and beverages: seasonal produce, organic chicken and meats, fresh fish, organic granola, Greek yogurt, handcrafted cheeses, smoothies, natural soda, salsas and tortillas, pasta, sauces, herbs, candy, breads, pastries, and we keep adding more.
We deliver for free within the I-95 belt around Boston. Pickup is also available at our Somerville warehouse.
“We’re just trying to make things easier for the farmer and the consumer,” says Colin Davis, cofounder and company president.
We are a Massachusetts Benefit Corporation with the intention of improving the food distribution system in a way that is good for the consumer, the producer, and the environment. To do this: we find the most responsibly made local food, attempt to make it as convenient as possible to get that food from the producer to the consumer, and do so with the smallest environmental footprint we can.
We’re targeting a cross-section of customers. The foodies. Farmers’ marketgoers. Those looking to stock the pantries of their kids, grandparents, and office kitchens. Michael Pollan fans trying to eat food, not too much, mostly plants. Neighborhoods starved of fresh produce. The car-free types. The time-deprived.
Something GUD understands that most people are creatures of habit: if a customer can sign up for weekly deliveries of a bag of curated groceries, they will get into the habit of welcoming fruit such as crunchy apples, vegetables such as lush bushes of kale and swiss chard, eggs from area chicken and ducks, grass-fed milk, hormone-free meat. There’s no long-term obligation, and it’s easy to adjust deliveries as needed.
You can order just one item; mix and match what you need; or leave it up to us to make up a bag of items: vegetarian, pescatarian, paleo, and other combos.
Prices are in the farmers’ market/Whole Foods range. The curated bags are a good deal; add on a few items and you may be set for the week, for about $50-$75. There’s prepared whole-foods items like fresh pasta and sauces, soups, and meals. For even busier customers, there’s the grab-and-go boxes, with items that don’t even need to be cooked. Some treats aren’t made with local ingredients, but are created locally, such as our local chocolate makers.
What also comes with each bag of food is a direct connection to the food source. Said Davis to The Somerville Beat, “Distance in all its forms decreases our ability to act humanely. If you make people feel less distance and more connected, they will make better decisions.”
Thank you for thinking globally by eating locally.
Something GUD Blog 